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Munson Healthcare Digital Marketing Specialist - Multimedia in Traverse City, Michigan


Munson Healthcare is seeking a Digital Marketing Specialist-Multimedia for Munson Healthcare. Reporting directly to the Manager, Marketing and Corporate Communications, this role will create and implement videos for a variety of platforms, quality photographs, and animated graphics for use in all healthcare marketing promotional pieces, including website, digital, and traditional applications.


  • Bachelor’s degree in Digital Media, Visual Effects, Animation, Film, Photography, or Motion Graphics, with experience necessary to prove ability to perform described duties required.

  • At least two years of related experience preferred.

  • Portfolio of prior work required.

  • Proven ability to work in a fast-paced, production-oriented environment with a successful track record for coordinating multiple projects with on-time and in-budget delivery.

  • Demonstrated ability to establish positive working relationships at all levels of the organization.

  • Must be detail-oriented and have outstanding organizational skills. Demonstrated proficiencies in Microsoft Access, Excel, PowerPoint, and Word, and Adobe Creative Cloud are required.


Munson Healthcare is a dynamic organization with a multitude of opportunities to learn and grow! This position reports to the Manager of Marketing and Corporate Communications.


  • Ability to think creatively and express new ideas.

  • Excellent organizational skills and attention to detail.

  • Excellent verbal and written communication skills.

  • Excellent time management skills with the proven ability to meet deadlines.

  • Collaborates with team to brainstorm, develop, and complete projects.

  • Thorough understanding of artistic styles, techniques, methodologies, and effects used within video production and photography.

  • Designs, directs and edits high quality video products for a variety of applications, including social media, website applications, public relations, internal communications and community engagement.

  • Uses professional expertise and skill to capture professional, high-quality images; assignments may include candid images, portraits, architectural structures, abstract compositions, etc.

  • Enhances the appearance of subjects with natural or artificial light.

  • Uses photo editing software and applications to edit, crop, and enhance photographs.

  • For images that will accompany written content, coordinates with writers and/or editors to ensure photographs will present a unified message matching the purpose, tone, and audience of the publication.

  • Proficient with 3D animation software and creates quality content designed for internal and external audiences.

  • Creates sketches and models using computer animation or modeling software.

  • Creates storyboards to demonstrate animation sequences and illustrate keys scenes

  • in the production.

  • Uses computers and digital cameras to create graphics and animation.

  • Carries out special projects with minimal direction as assigned by Manager.