ARAMARK Marketing Coordinator - Central Michigan University in Mount Pleasant, Michigan
Aramark (NYSE: ARMK) proudly serves Fortune 500 companies, world champion sports teams, state-of-the-art healthcare providers, the world’s leading educational institutions, iconic destinations and cultural attractions, and numerous municipalities in 19 countries around the world. Our 270,000 team members deliver experiences that enrich and nourish millions of lives every day through innovative services in food, facilities management and uniforms. We operate our business with social responsibility, focusing on initiatives that support our diverse workforce, advance consumer health and wellness, protect our environment, and strengthen our communities. Aramark is recognized as one of the World’s Most Admired Companies by FORTUNE, as well as an employer of choice by the Human Rights Campaign and DiversityInc. Learn more at www.aramark.com at http://www.aramark.com/ or connect with us on Facebook at https://www.facebook.com/Aramark/ and Twitter at http://www.twitter.com/aramark .
Job Summary: This position will assist in development and implementation of marketing plans and programs for a single account. The unit marketing coordinator reports to the unit marketing manager. The unit marketing coordinator helps support all critical business initiatives including sales growth, market penetration, customer retention, quality image, improved margins, and market share for the unit.
Responsible for the development of strategies to grow our business in the Retail Channels, QSR, Full Service, Coffee, and Convenience.
Ensure locations are adhering to Pricing Strategies, Plan-o-grams, Brand Standards
Cultivate positive working relationships with clients of all levels
Conduct secret shopper audits on all units and report results to marketing manager
Responsible for measuring the results of the marketing initiatives and gaining customer feedback
Accountable for achieving financial results through team efforts
Implementation and execution of corporate driven programs and on- campus promotions as delegated by the marketing manager
Coach managers, supervisors and hourly employees on Customer Service
Expand Merchandising opportunities in Retail Channels
Leverage brands and vendors for marketing opportunities
Work with managers across campus to ensure their needs are being met
Optimizing dining services efforts related to recycling, energy efficiency, waste reduction in the food environment, local food purchasing, and ways to integrate research on new methods
Communicating our sustainability efforts to the campus community effectively and generate more awareness on sustainability efforts
Work with Marketing Manager to raise meal plan holder retention and lower attrition
Assist in the development of corporate and client reports: SUPR, Ops Review, Marketing Plan, etc.
High School Education or Equivalent
Great communication skills both written and oral
Strong leadership skills
Ability to work successfully in a team environment promote team work
Effective sales and presentation skills are also required
Aramark is an EQUAL EMPLOYMENT OPPORTUNITY/AFFIRMATIVE ACTION employer – Minority/Female/Disability/Veteran