McLaren Health Care Marketing Communication Spec in Lapeer, Michigan
Helps serve as the "voice of the organization" to the outside world, advances the business' interests and presents it in the best possible light. Creates communications programs and develops and executes marketing initiatives that effectively describe and promote the organization and its products including graphics, brochures, newsletters, company or product fact sheets, logos, or other promotional products. Researches and develops content for publication of products. Prepares presentations and/or speeches geared towards employees and other targeted stakeholders.
Essential Functions and Responsibilities :
Assists with developing and implementing effective corporate communication strategies.
Manages internal communications (memos, newsletters, etc.).
Drafts content (e.g. press releases) for mass media or company website.
Supports organizing initiatives and planning events or press conferences.
May serve as a liaison with media and handles requests for interviews, statements etc.
May foster relationships with advocates and key persons.
Creates copy, edits, proofreads, and revises company literature, presentations and other communications
Assists in communication of strategies or messages from senior leadership
Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
Performs other related duties as required and directed.
Bachelor’s degree in public relations, communications, English, journalism or relevant field.
Proven work experience as a communications specialist.
Experience in copywriting and editing.
Job: Non-Health Professional
Primary Location: Michigan-Lapeer-Lapeer Reg Med Center
Organization LAP10-McLaren Lapeer-Hospital
Employee Status Regular
Shift Day Job
Job Type Standard
Req ID: 21003123