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EY Marketing Automation Campaign Analyst – Tech Consulting Senior in Lansing, Michigan

Marketing Automation Campaign Analyst – Tech Consulting Senior


Requisition # UNI00GJN

Post Date Nov 06, 2020

The opportunity

This is a rapidly growing area, so you will have plenty of opportunity to spread your wings and continue to develop your skillset to keep up with the ever growing demands of the digital marketing landscape. Most of your time will be spent embedded with our clients’ team and we’ll look to you to provide our clients with business and technical support solve their business issues using.

Your Key Responsibilities

You will be part of a team that is focused on the user story creation, functional design, system configuration, and user testing of marketing solutions built to meet the client’s need. You will team with various EY groups with digital capabilities to pursue and deliver digital engagements and deliver solutions that will bring our client’s digital vision and strategy to life.

Skills and attributes for success

  • Working in project teams throughagreed upon phases of requirements definition, vendor selection, riskanalysis, customization, testing, training and rollout of a client'sproject lifecycle

  • Collaborating with team membersin developing applicable methodologies, tools, approaches, points of view,thought leadership and accelerators to differentiate EY

  • Defining and implementingmarketing technology solutions with other team members

  • Performing business analysis andprocess design

  • Providing broad functionalknowledge of various key technology and business platforms

  • Teaming with client technologyprofessionals, and third-party strategic alliances

  • Developing long-termrelationships and networks both internally and externally

  • Interacting and communicatingeffectively with teammates, clients, stakeholders, and executives

To qualify for the role, you must have

  • Bachelor's degree and 3 or moreyears of related work experience

  • 1 or more years of

  • Strong written and verbalcommunication, presentation, client service and technical writing skills,coupled with a strong interest in further developing and integratingenterprise business processes with technology skills

  • Knowledge of leading practices,benchmarking, peer company environments and prior advisory experiencerelevant to industry specific business and technology functions

  • A valid driver’s license in the US; willingnessand ability to travel to meet client needs

Ideally, you’ll also have

  • One or more certifications inAdobe, Marketo or Salesforce marketing technology

  • Adobe Campaign business practitioneror developer certifications

  • Marketo Certified Expert

  • Salesforce Marketing Cloud CertifiedArchitect or Designer

  • Prior consulting experiencehighly preferred

What we look for

We’re interested in passionate functional team members with a strong vision and a desire to stay on top of trends in the Digital and Emerging Technology space. If you have a strong passion for helping businesses achieve their digital strategy, this role is for you.

What working at EY offers

We offer a competitive compensation package where you’ll be rewarded based on your performance and recognized for the value you bring to our business. In addition, our Total Rewards package includes medical and dental coverage, both pension and 401(k) plans, a minimum of 18 days of vacation plus twelve observed holidays and 10 personal care days, and a range of programs and benefits designed to support your physical, financial and social well-being. Plus, we offer:

  • A collaborative environment whereeveryone works together to create a better working world

  • Excellent training anddevelopment prospects, both through established programs and on-the-jobtraining

  • An excellent team of seniorcolleagues, dedicated to managing and varying your workload

  • Exposure to related technologiesin CRM, Social and Text Analytics

About EY

As a global leader in assurance, tax, transaction and advisory services, we hire and develop the most passionate people in their field to help build a better working world. This starts with a culture that believes in giving you the training, opportunities and creative freedom to make things better. So that whenever you join, however long you stay, the exceptional EY experience lasts a lifetime.

If you can confidently demonstratethat you meet the criteria above, please contact us as soon as possible.

Join us in building a better workingworld. Apply today.

EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, national origin, protected veteran status, disability status, or any other legally protected basis, in accordance with applicable law.